Hot Topics

For years patriarchy has ruled the advertising industry for so long. The image of women in the previous ads has always been secondary to their male counterparts and has always been a symbol of a typical Indian housewife. The ideology practiced earlier in portraying women and placing their position in the advertisements defined the thought process of the people and society of those times. Majority of the women population being a homemaker, most of the ads related to cleaning, cooking and other household chores were associated with women only and showcased how life of a woman is complete only after she uses this particular product to clean or to cook. However, slowly but certainly the society changed it’s norm of holding woman responsible for all the household work and channeled in the direction to establish equality through television commercial where more than half of the Indian population can be influenced through.

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Ads play a crucial role in influencing the audience as we believe what we see. More than being believable ads are more convincing, especially tourism ads. As tempting as they are these ads mentioned below are certainly going to awake that travel bug in you and would make you want pack your bags and get a break from that monotonous life.

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Soon after Student of the year’s release Alia Bhatt has proved her prowess in the acting field and has emerged out to be the most desirable out of all. Her fresh face, looks and her popularity all adds up to the fact that Alia is the new face of advertisements. We are all familiar with her acting talent but her mark in the ad world also deserves a mention as she is considered to be the most bankable star right now. 

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It’s almost Diwali and various brands these days are leaving no stone unturned to capture the attention of the users with their alluring and tempting offers. Diwali season not only means lots of shopping and preparations but also is a reason to bring families together and brands are making a point to reach out that message to their consumers.

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Customer Retention is key to your Business Success.

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Customer loyalty and retention are keys to brand success.

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How to select the best website designer for your website development ?

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Your Website is your face to the external world. You have to make sure it is one of the best website you can have.

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How you can spice up your business communication with Animations?

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Animations generally remind you of cartoons that your kids watch or games they play.

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Marketing Tips that can increase your sales

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Getting to know your customers is the most important stage of marketing process.

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