Hot Topics

Most salespeople begin relationships with their prospects with little to zero credibility. There are ways to build up your trustworthiness in advance, like blogging, getting an introduction, crafting a personalized email, working for a well-respected company, and so on.

But HubSpot’s research shows most prospects still don't trust you when you reach out.

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How many athletes can you name? Even if you don’t consider yourself a sports fanatic, you can probably name at least one or two great athletes -- those superstar players who dominate their fields.

But can you name any average ones? Chances are, you don’t remember the names of professional athletes who are merely “pretty good” at football, baseball, basketball, or golf. 

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Many modern organizations ignore face-to-face selling in favor of its younger brother, inside sales. That’s understandable given an inside sales team is anywhere from 40% to 90% cheaper than an outside sales team.

However, cheaper doesn’t always equal better. If you’re a B2B company, or any business selling a complex solution, nothing beats the personal touch of outside sales.

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Think you’re prepared for your next sales meeting? Think again: According to IDC, more than half (57%) of B2B buyers feel that sales teams aren’t prepared for their first conversation.

Preparation can mean a lot of things -- product/service knowledge, understanding the issues your product is supposed to solve, or knowledge of the prospect’s history, problems, priorities, and challenges.

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Most buyers are relatively risk-averse. If your product doesn’t live up to your claims, it’ll be their reputation that suffers -- not yours. Even worse, they might be unable to achieve their business goals or solve a pressing problem.

Combine these concerns with a psychological aversion to loss. Because people register losses more acutely than gains, the typical buyer would rather stick with the status quo and risk nothing than change and risk a bad investment.

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Helping companies to communicate the right way, since last 13 years

Creative Mediapulse Technologies Pvt Ltd.

Customer Retention is key to your Business Success.

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Customer loyalty and retention are keys to brand success.

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How to select the best website designer for your website development ?

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Your Website is your face to the external world. You have to make sure it is one of the best website you can have.

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How you can spice up your business communication with Animations?

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Animations generally remind you of cartoons that your kids watch or games they play.

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Marketing Tips that can increase your sales

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Getting to know your customers is the most important stage of marketing process.

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